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Huimei Starch 2026 Mid-Year Strategy Meeting: Specialization, Innovation & Sustainable Growth

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Huimei Starch 2026 Mid-Year Strategy Meeting: Specialization, Innovation and Sustainable Growth

On July 23, 2026, Guangdong Huimei Starch Technology Co., Ltd. successfully held its 2026 Mid-Year Work Deployment Meeting at the Yingde Yingjiuhong Black Tea Theme Hotel in Yingde, Guangdong. The meeting was chaired by Mr. Xia Junhua, Executive Director of the company, and was attended by all management personnel at the deputy director level and above.

The conference comprehensively reviewed the company's operating performance for the first half of the year, identified strengths and weaknesses, analyzed market dynamics, and precisely mapped out development paths and core objectives for the second half. In-depth discussions were held on technological innovation layout and medium- to long-term development strategies, drawing a clear blueprint for the full-year business execution.

Centered on the core philosophy of "Specialization and Integrity, Riding the Trend for Innovation" , the meeting focused on three major pillars:
  • Product technology innovation
  • Comprehensive service upgrade
  • Lean management quality improvement
The company remains committed to its industrial roots, deepens expertise in its core business, adapts to market changes, pools innovation efforts, and drives high-quality, sustainable development with solid product quality and a long-term strategic vision.


Part 1: Executive Director Xia Junhua Reviews H1 Performance
At the outset, Mr. Xia provided a comprehensive review of the overall business performance in the first half of the year, in the context of national macroeconomic trends and industrial developments. He offered an in-depth analysis of the industry landscape and clarified the company's overall planning for construction, management, and long-term growth in the next phase.

"The current market environment shows clear differentiation. Traditional manufacturing sectors are under pressure, and industry competition continues to intensify," Mr. Xia noted. "However, thanks to our years of deep cultivation in the new materials sector, our business foundation remains solid, with sufficient resilience and growth potential."
Mr. Xia emphasized that at this new turning point in industrial transformation, the meeting set the core directions for the company's next development stage:
  • Establishing a green and intelligent new production capacity platform
  • Iterating a collaborative and efficient corporate culture system
  • Building a digitally-oriented learning talent team
  • Opening up pathways to international markets
He stressed that the company must always be guided by market demand, with high-quality products and professional services as its foundation. Coordinating capacity upgrades, internal innovation, and market expansion is not only a strategy to address current challenges but also an action plan to sustain long-term growth.

Mr. Xia further called on all employees to actively embrace the wave of digital transformation, strengthen cross-functional collaboration, and leverage industrial changes to unlock new growth drivers. "Everyone must clearly recognize industry trends, work together to address weaknesses, unswervingly pursue high-quality development, seize structural opportunities, and jointly propel the company toward stable and sustained success."


Part 2: Managing Director Yu Yongqing Deploys Key Work Priorities
Mr. Yu Yongqing, Managing Director, delivered a comprehensive report on the company's performance in the first half and laid out the key work priorities for the second half:

1. Strengthen the Core Business and Reinforce the Operational Foundation
In the second half, the company will focus on the principle of "stabilizing the base, addressing weaknesses, and expanding increments." We will deepen our core business, secure existing markets, explore new growth areas, and precisely resolve operational challenges. Enhanced risk control, optimized operating mechanisms, and refined customer service and capital management will safeguard stable and smooth overall operations.

2. Deepen Cost Control to Build Core Competitive Advantage
Cost control is a fundamental competitive strength in the marketplace. Applying first-principles thinking to analyze the root of competition, the company has adopted company-wide cost reduction and efficiency improvement as a long-term core strategy. Key initiatives include:
  • Iterating production processes and improving material yield through process optimization
  • Implementing energy-saving technical upgrades and strictly controlling all energy consumption
  • Streamlining redundant workflows and optimizing resource allocation across all functions
Through systematic and routine cost management, we will strengthen our operating foundation, enhance profitability resilience, and build a lasting competitive edge.

3. Uphold Safety as the Bottom Line and Secure Business Assurance
Safety remains the top priority. We will continue to improve our standardized safety production system, clarify role responsibilities, refine control standards, and improve emergency response mechanisms. Regular hazard inspections and rectification will be carried out to maintain a safe operating environment, ensuring that high-quality development is firmly supported by safety management.

4. Foster a Scientific, Evidence-Based Culture of Open Dialogue and Constructive Challenge
Guided by scientific thinking, we will return to fundamental logic, directly address the essence of issues, and break free from rigid reliance on authority or past experience. We encourage all employees to "question all default experiences and rules," and to verify assumptions with data, actively identify errors, and propose corrections. A sound mechanism for constructive feedback will be established to remove hierarchical barriers, validate solutions from multiple angles, and enhance the team's innovation energy.


Part 3: Director Lei Xu Analyzes Market Conditions
Mr. Lei Xu, Director, provided a market-oriented review of the company's core business performance and an in-depth analysis of the competitive landscape. He pointed out that intensifying industry competition and rising external product impacts are posing challenges to the company's traditional core business, with market patterns undergoing significant restructuring.

"All marketing teams must face market changes squarely, renew their business mindset, abandon extensive operational models, deepen existing market cultivation, refine customer value, and proactively break through competition," Mr. Lei emphasized.

The company will leverage differentiated policies to empower market efforts, establish a tiered customer operation system, and closely align with core market demands. By consolidating the core business base and stabilizing market share through professional services and flexible strategies, we aim to achieve steady progress and improve quality and efficiency in our marketing operations.


Part 4: Department Heads Report on Improvement Initiatives
Following the marketing department, various department managers presented practical optimization ideas and improvement measures based on their H1 operational status and industry trends, addressing existing weaknesses. Hot topics included:
  • Periodic risk response and supply chain quality enhancement
  • Deepening core business and exploring new growth tracks
  • Product innovation iteration and international market breakthroughs
  • Cost reduction, efficiency improvement, and management system upgrades
  • Digital tools empowerment and mindset transformation
All department heads expressed their commitment to strictly follow the meeting's deployment, proactively reform work models, address management gaps, and ensure effective implementation of all tasks in the second half.


Part 5: Closing Remarks – Unity and Execution
In his concluding speech, Mr. Xia Junhua underscored that mindset innovation, lean management, and talent activation are fundamental to the company's breakthrough development. Cost reduction, quality improvement, customer deepening, and innovation iteration remain the core drivers for stable business operations.

Facing sustained industry competition and significant market adjustments, all management must proactively break free from fixed thinking and extensive management models. Guided by high-quality development, we must focus on lean cost reduction, product R&D, market stability, and safety production. The company will continue to optimize its talent incentive system, invigorate team internal drive, nurture long-term customer value, and strengthen brand core competencies. R&D should be grounded in real process data, while safety and compliance must be strictly maintained.

"All employees must unify their thinking, collaborate effectively, focus on core business, address weaknesses, and tackle challenges together. We must stabilize our operational base, fully achieve annual targets, and steer the company forward steadily amid industry changes," Mr. Xia concluded.


Team Building: Tea-Picking Experience – Honing Craftsmanship and Team Spirit
The day after the meeting, the Huimei management team visited the Hongqi Tea Factory for an immersive tea-picking and tea-making team-building activity. Surrounded by lush tea gardens and a refined tea-culture atmosphere, team members personally participated in the traditional processes of picking and crafting tea. They experienced the dedication and pursuit of excellence that tea artisans embody.
This activity was not only a cultural experience but also a spiritual recharge that strengthened team cohesion and motivation. It vividly reflected Huimei's corporate culture of hands-on practice, continuous improvement, and united progress.

Just as a fine tea requires meticulous cultivation, a strong team thrives on shared commitment and concerted action. Moving forward, the Huimei team will carry forward the craftsman spirit of perseverance and excellence, stay grounded in our core business, boldly innovate, and respond to market changes with unity and determination. We will spare no effort to achieve our annual goals and steadily advance on the path of high-quality development.

CONTACT US

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E-mail : hmdfkj@126.vip.com
Add : Machong Dadao Road,
Machong Town,Dongguan,
Guangdong, China

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